By Susan Sweeney CA
An expanding quantity of real property dealers and are making the net their first vacation spot, so getting extra of them to forestall at an agency’s or person agent’s website can suggest hundreds of thousands of bucks in commissions. The confirmed electronic mail, linking, and web advertising suggestions supplied increases preliminary customer site visitors to any actual property web site and preserve purchasers and dealers returning repeatedly. moreover, actual property brokers and place of work managers can use the templates, checklists, and varieties incorporated to make their site an enormous and powerful promoting software.
Read or Download 101 Ways to Promote Your Real Estate Web Site: Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site (101 Ways series) PDF
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Additional resources for 101 Ways to Promote Your Real Estate Web Site: Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site (101 Ways series)
Give your visitors the option of listening to a sound, but do not force it upon them. Text Notes To convey your intended image, your Web site uses the tone of your text and the design of your graphics. com) mindful of excluding information on your site that is second nature to you but may be important for your visitors. Review all text content on your site to ensure that you have not omitted anything crucial. Better yet, have your target market review and provide feedback—sometimes you are too close to the forest to see the trees.
It is important to make it easy for people to get in touch with you through every means possible. Avoid “Under Construction” pages on your site at all costs. First of all, they are of no value to your visitors. When you have information, post it. Until then, don’t mention it. Second, “Under Construction” pages can actually hinder your search engine placement with some of the more popular search engines and directories. Be sure to include security information. Explain to your customers that when transactions or exchanges of information occur on your Web site, they are secure.
Using the names of your competitors—There is often the question of whether to include your competitor’s name in your keywords. The idea here is that if someone looks for your competitor, they are going to find you as well. Never include a competitor’s name in your keywords. Because several search engines read only a small amount of content for keywords, you lose valuable page real estate to irrelevant keywords when you use your competitor’s name. In addition, there have been recent legal battles regarding the use of competitors’ names within one’s keywords.
101 Ways to Promote Your Real Estate Web Site: Filled with Proven Internet Marketing Tips, Tools, and Techniques to Draw Real Estate Buyers and Sellers to Your Site (101 Ways series) by Susan Sweeney CA